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CASE - FULLY AUTOMATED CHECKOUT TOOL
SKILLS AND ROLES
1 senior developer
Full stack Azure
BENEFITS FOR THE CUSTOMER
╋ Reduce financial losses because advertising space is expensive, if there is no revenue, it is a dead loss for Criteo.
╋ Anticipate bad payers. Some clients boost their ad campaign budgets when they are close to liquidation, in the hope of reviving their business.
of unpaid income in 2018
in a wide field
Fully automated cash management tool
To offer a fully automated fundraising tool: from pre-alerting to pausing advertising campaigns and reactivating campaigns in case of payment.
60 million of unpaid income in 2018 across nearly 1,000 customers, previously managed manually, is now managed automatically.
╋ Development of the Ozark application dedicated to the collection of all unpaid bills. This principle consists, for bad payers, of a pre-payment alert, but also of an alert for exceeding the deadline (first warning), then of a pre-warning of interruption of their advertising campaign and, in the event of non-return on their part, of stopping their advertising campaign.